Package design and style guide development for the Studio 35 beauty and personal care brand. Over 1,500 products that range from body washes to make-up applicators.
Design development
Style guide development
Photo art direction
Design adaptation direction
Redesign of the Kroger Sandwich Spreads line to replace an over twenty year old look. The visual overhaul encompassed 13 SKUs, ranging from mayo made with cage-free eggs to tartar sauce.
Design development
Photo art direction
Package design, photo art direction and style guide development for Kroger’s over 900 over-the-counter health and wellness products. Products categories ranged from cold/flu items to antacids/laxatives to first aid products.
Design development
Style guide development
Photo art direction
Design adaptation direction
Development of an in-store interactive display to promote Google’s line of connected home devices within Best Buy Canada’s retail stores.
Structural Design
Design Development
Package design for Cargill's Nutrena ProForce, a premium feed for championship-caliber horse breeds.
Design development
Package design for Cargill's Truvia Nectar, a new reduced-calorie blend of stevia and honey.
Design lead for the Truvia brand
Design development
Print quality direction in terms of a press check
Package design and photo art direction for Shock Doctor SVR Compression, post-workout compression clothing to aid in muscle recovery.
Design development
Photo art direction
25 foot store-within-store merchandiser developed for Lowe’s to assist all D.I.Y. customers in finding the right spray paint.
Design development
Partnered with our Sherwin-Williams client on presentation to Lowe's
Package design, photo art direction and style guide development for Walgreen’s 3,500 strong over-the-counter flagship line of health and wellness products.
Design development
Style guide development
Photo art direction
Design adaptation direction
Design concept for a Target endcap display to convey the versatile and fun line of durban folding commuter bikes. Moodboard exploration to direct the look of the design.
Concept development
Package design, brand design and style guide development for Smile & Save, Walgreens’ opening price point brand.
Design development
Style guide development
Design adaptation direction
Consumer product launch of the Right Guard Total Defense 5 anti-perspirants/deodorants. Elements included print ads, microsites, in-store displays and FSIs. Right Guard partnered with NBA All-Star Chris Paul when he played in New Orleans.
Design development
Design execution
Design adaptation direction
Packaging development of a line of Sara Lee wide pan sandwich breads.
Design development
Design execution
Photo art direction
Print quality direction in terms of a press check
Conceptual package design for Tone Conditioning Oil body washes.
Concept development
Product packaging redesign for Zicam Allergy, Sinus and Nasal Congestion packaging.
Design development
Design execution
Print quality direction in terms of a press check
Magazine print ad for Soft & Dri deodorant.
Design development
Design execution
Moodboard development and conceptual package design for Jack Nicklaus ice cream.
Concept development
Photo art direction and flavor cue illustration art direction for Simply Potatoes.
Photo art direction
Art direction
Print quality direction in terms of a press check
